Mobile is The New Face of E-Commerce

Mobile is The New Face of E-Commerce

Mobile is The New Face of E-Commerce

Mobile has become the predominant interface for e-commerce, reshaping consumer behavior and business strategies alike.

Mobile has become the predominant interface for e-commerce, reshaping consumer behavior and business strategies alike.

Mobile has become the predominant interface for e-commerce, reshaping consumer behavior and business strategies alike.

What lies ahead for the future of mobile e-commerce in U.S?

What lies ahead for the future of mobile e-commerce in U.S?

What lies ahead for the future of mobile e-commerce in U.S?

Earnings per year

Earnings per year
From mobile e-commerce, shopping stores could earn around $100 per year. We estimate their earnings could grow to $285 per year in the future.
From mobile e-commerce, shopping stores could earn around $100 per year. We estimate their earnings could grow to $285 per year in the future.
$0
$0

per year currently

per year currently

$0
$0

by 2020

by 2020

Earnings per year

From mobile e-commerce, shopping stores could earn around $100 per year. We estimate their earnings could grow to $285 per year in the future.
$0

per year currently

$0

by 2020

Transaction via mobile

Transaction via mobile
19% of e-commerce transactions are carried out through mobile platforms. We predict the percentage will increase by 27% in 2020.
19% of e-commerce transactions are carried out through mobile platforms. We predict the percentage will increase by 27% in 2020.
0%
0%
0%
0%

of all e-commerce transactions are processed via a smartphone handset

of all e-commerce transactions are processed via a smartphone handset

Transaction via mobile

19% of e-commerce transactions are carried out through mobile platforms. We predict the percentage will increase by 27% in 2020.
0%
0%

of all e-commerce transactions are processed via a smartphone handset

Shopping stores that utilize e-commerce

Shopping stores that utilize e-commerce
Currently, around 11.6% shopping stores in the US are using mobile e-commerce. We foresee the number can increase 45% in 2020.
Currently, around 11.6% shopping stores in the US are using mobile e-commerce. We foresee the number can increase 45% in 2020.
0.5%
0.5%

of e-commerce in 2014

of e-commerce in 2014

0%
0%

of e-commerce in 2020

of e-commerce in 2020

Shopping stores that utilize e-commerce

Currently, around 11.6% shopping stores in the US are using mobile e-commerce. We foresee the number can increase 45% in 2020.
0.5%

of e-commerce in 2014

0%

of e-commerce in 2020

>0%
>0%

of e-commerce traffic comes from mobile device

of e-commerce traffic comes from mobile device

In certain markets, such as Asia, the growth of mobile commerce has exponential, with some regions reporting as much as
In certain markets, such as Asia, the growth of mobile commerce has exponential, with some regions reporting as much as
0%
0%

in growth over the past 24 months

in growth over the past 24 months

What is the preference among U.S. adults?

What is the preference among U.S. adults?

What is the preference among U.S. adults?

Desktop

Desktop

VS

VS

Mobile

Mobile

Time Spent

0%
0%

Money Spent

0%
0%

Desktop

Mobile

Millennials & Gen Z

Millennials & Gen Z

are skipping the desktop and going straight to their mobile device. This doesn't mean they're skipping the store

are skipping the desktop and going straight to their mobile device. This doesn't mean they're skipping the store

0%

Milennials

Milennials

are shopping on phone, but going to pick up in store

are shopping on phone, but going to pick up in store

Shopping App is The Key

Shopping App is The Key

Shopping App is The Key

0%
Who have mall/shopping center apps get notifications about sales and events while shopping.
Who have mall/shopping center apps get notifications about sales and events while shopping.
0%
of consumers access a retail app at least once a week.
of consumers access a retail app at least once a week.
0%
of millennials have downloaded and used a mobile shopping app in the past two years.
of millennials have downloaded and used a mobile shopping app in the past two years.
0%
of U.S. merchants already have a mobile shopping channel.
of U.S. merchants already have a mobile shopping channel.
0%
of U.S. merchants are thinking of adding a mobile shopping channel in next year.
of U.S. merchants are thinking of adding a mobile shopping channel in next year.

How to Increase Mobile E-Commerce Experience?

How to Increase Mobile E-Commerce Experience?

How to Increase Mobile E-Commerce Experience?

1

1

Optimize your site for mobile

Optimize your site for mobile

Google has been punishing sites that aren't optimized for mobile by ranking them lower in search results.
Google has been punishing sites that aren't optimized for mobile by ranking them lower in search results.
Include Mobile-Friendly Payment Option

Include Mobile-Friendly Payment Option

Amazon leads the industry in mobile sales, and a big reason for that is their convenient one-click check-out option for Prime users.
Amazon leads the industry in mobile sales, and a big reason for that is their convenient one-click check-out option for Prime users.

2

2

Checkouts must be very simple processes

Checkouts must be very simple processes

Amazon leads the industry in mobile sales, and a big reason for that is their convenient one-click check-out option for Prime users.
Amazon leads the industry in mobile sales, and a big reason for that is their convenient one-click check-out option for Prime users.

3

3

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